Care economy activities and business model
About the organization:
Asistta is a Colombian platform that connects health professionals with users who require home services, medicine administration, physiotherapy, respiratory therapy, psychological services, nutrition, speech therapy, and nursing. Around 90% of its workforce are women. The Asistta platform is focused on supporting informal caregivers to enter the economy through an academic support network. In addition, it provides caregivers with the necessary training to enter the labor market by giving them the possibility of learning from home.
Activities in the care economy:
Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas)
Stage of growth: Small scale roll-out/Early stage
Type of services: Infant-care (children younger than 1-year), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses
Number of customers (2020): Information not available
Number of customers (2019): Information not available
Number of customers (2018): Information not available
Financials
Profitability status:
Not profitable yet but planning to become profitable within 3 years
Revenue USD (2020): 1 Mn or more
Revenue USD (2019): 1 Mn or more
Revenue USD (2018): Less than 10K
Pathways to impact
Challenge addressed:
Lack of / poor remuneration for care and domestic workers (Reward), Limited redistribution of care and domestic work to other actors in the care economy (Redistribute)
Pathway to impact – 4 Rs: Reward, Redistribute
Populations affected: Unpaid care workers, Paid care workers, Unpaid domestic workers, Paid domestic workers, Infants or children, Elderly people, Persons with special needs or with illnesses
Number of people served (2020): Information not available
Number of people served (2019): Information not available
Number of people served (2018): Information not available