Care economy activities and business model

About the organization:
Best Care’s mission is to improve the quality of people´s lives. Best Care has a network of caregivers in several countries around the world that provides care, assistance, and support services to people, both in hospitalization and at home. Best Care’s commercial models are affordable to all population segments. They offer services with an innovative commercial model, focused on B2B and B2C.

Activities in the care economy:
Provision of technology & services that train/upskill domestic & care workers (e.g. technology that links employers to domestic/care workers), Provision of technology, services & policies/practice that improve condition for domestic & care worker (e.g. apps that calculate decent remuneration), Provision of affordable time and labour saving technology and products (e.g. product that makes washing, cooking more efficient), Provision of affordable services that provide care & domestic work (e.g. affordable daycare services in rural areas), Awareness raising on the care economy through marketing, information campaigns & programmes that raise awareness & increase motivation

Stage of growth: Mass roll-out/Expansion

Type of services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses

Number of customers (2020): 25K- less than 100K

Number of customers (2019): 5K- less than 25K

Number of customers (2018): Less than 1K

Financials

Profitability status: Financially profitable

Revenue USD (2020): 100K- less than 250K

Revenue USD (2019): 10K- less than 50K

Revenue USD (2018): Less than 10K

Pathways to impact

Challenge addressed: Lack of recognition and action with regards to unfair distribution of care and domestic work (Recognize), Lack of affordable solutions to reduce amount of time spent on care and domestic work (Reduce), Limited redistribution of care and domestic work to other actors in the care economy (Redistribute)

Pathway to impact – 4 Rs: Redistribute, Reduce, Reward

Populations affected: Unpaid care workers, Paid care workers, Infants or children, Elderly people, Persons with special needs or with illnesses

Number of people served (2020): 25K- less than 100K

Number of people served (2019): 5K- less than 25K

Number of people served (2018): Less than 1K