Care economy activities and business model

About the organization:
The Mother Goose Kenya is a community-based organization (CBO) that focuses on helping communities improve the quality of child-care focusing on the following themes: empowering women and parents, parenting solutions and quality childcare solutions. The entity’s services reduce the burden of unpaid care work families through provision of domestic workers. Furthermore, the entity also empowers domestic workers by providing trainings and placements.

Activities in the care economy: Provision of technology & services that train/upskill domestic & care workers

Stage of growth: Established/Mature

Type of services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5), Child-care (Ages 6 and above), Domestic services

Number of customers (2020): Less than 1,000

Number of customers (2019): Less than 1,000

Number of customers (2018): Less than 1,000

Financials

Profitability status: Not applicable

Revenue USD (2020): Between 10,000 to 50,000

Revenue USD (2019): Less than 10,000

Revenue USD (2018): Less than 10,000

Pathways to impact

Challenge addressed:
Lack of affordable solutions to reduce amount of time spent on care and domestic work, Lack of / poor remuneration for care and domestic workers, Limited redistribution of care and domestic work to other actors in the care economy, Others

Pathway to impact – 4 Rs: Recognize, Redistribute, Reduce, Reward,

Populations affected: Unpaid care workers, Paid care workers, Unpaid domestic workers, Paid domestic workers

Number of people served (2020): Less than 1,000

Number of people served (2019): Less than 1,000

Number of people served (2018): Between 1,000 to 5,000