Care economy activities and business model

About the organization:
AgeWatch Africa Foundation (AAF) is a non-profit social enterprise whose mission is to provide compassionate and high-quality care to the elderly in rural Kenya. AAF provides a variety of care services including home care, group day-care, palliative care and a full-service residential care facility. AAF’s customers include economically disadvantaged, those in poor health, people living with disability, and those living alone.

Activities in the care economy:
Provision of affordable services that provide care & domestic work

Stage of growth: Small scale roll-out/Early stage

Type of services: Elderly-care (Ages 60 and above), Care for persons with special needs (disabled / differently abled persons), Care for people with illnesses

Number of customers (2020): Less than 1,000

Number of customers (2019): Less than 1,000

Number of customers (2018): Not applicable

Financials

Profitability status:
Not profitable yet but planning to become profitable within 3 years

Revenue USD (2020): Less than 10,000

Revenue USD (2019): Less than 10,000

Revenue USD (2018): Not applicable

Pathways to impact

Challenge addressed:
Lack of recognition and action with regards to unfair distribution of care and domestic work, Lack of affordable solutions to reduce amount of time spent on care and domestic work, Others

Pathway to impact – 4 Rs: Recognize, Redistribute, Reduce, Reward

Populations affected: Unpaid care workers, Paid care workers, Elderly people, Persons with special needs or with illnesses

Number of people served (2020): Less than 1,000

Number of people served (2019): Less than 1,000

Number of people served (2019): Not applicable