Care economy activities and business model

About the organization:
Earlybird is a social enterprise that seeks to address the shortage of high-quality early childhood development (ECD) services in South Africa. The entity uses multiple delivery channels to provide children from across the socio-economic spectrum with the tools that they need to thrive at school and beyond. Earlybird has helped reduce the career-family trade-off that particularly affects women as 61% of non-working women in South Africa cite ‘family responsibilities’ as the primary factor that curtails their labour force participation.

Activities in the care economy:
Provision of affordable services that provide care & domestic work

Stage of growth: Established/Mature

Type of services: Infant-care (children younger than 1-year), Child-care (Ages 1 to 5)

Number of customers (2020): Information not available

Number of customers (2019): Information not available

Number of customers (2018): Information not available

Financials

Profitability status: Financially profitable

Revenue USD (2020): Between 500,000 to 1 million

Revenue USD (2019): Information not available

Revenue USD (2018): Information not available

Pathways to impact

Challenge addressed:
Lack of affordable solutions to reduce amount of time spent on care and domestic work

Pathway to impact – 4 Rs: Reduce

Populations affected: Infants or children

Number of people served (2020): Information not available

Number of people served (2019): Information not available

Number of people served (2018): Information not available